If you don’t know what to post on social media then stop right here. Instead of trying to create viral content, try shifting your focus to creating valuable content and then you’ll begin to attract your ideal clients.

Instagram’s algorithm right now is driven by real engagement and relationships so you need to do more than just post about yourself. Here’s one thing you can do to 10X your engagement TODAY!

If you want to stand out on social media then you need to write captions that people want to read! If the content you’re posting is too plain and vanilla then people are just going to scroll right on past you in their feed! People aren’t liking, sharing, saving and raving about plain vanilla sponges. People want the unicorn fairy cakes with a candle on top because it’s interesting, it’s colourful and it stands out!